Lighting Industry

  Whether you’re a manufacturer, rep, distributor, specifier, or contractor, the need to generate new business is the same. You want to drive incoming leads, in quantity. An integrated sales and marketing campaign must speak directly to your target customer and identify prospects that are interested in the type of lighting solutions that you offer. [...]

  Growth hacking is not just about visibility or one-off campaigns. It requires a growth-driven mindset that treats marketing as an ongoing process of testing, learning, and continuous improvement. Growth hacking is less about shortcuts and more about using data, creativity, and customer insight to turn attention into meaningful action. Digital marketing is the starting [...]

  While the data center and semi-conductor fab construction booms gets the headlines, there is also a less covered boom in infrastructure megaprojects. Many are in transportation, energy, and military projects. Examples include: The $7 billion Penn Station Transformation project in New York City. The $1.4 billion I-535 Latnik Bridge Project in Minnesota, for which [...]

  NEMRA Lighting, a division of the National Electrical Manufacturers Representative Association (NEMRA), has announced the launch of its inaugural Lighting Summit, a members-only strategic event designed specifically for independent lighting agents and manufacturers. Scheduled for October 15–17, 2026, at the Hilton Anatole in Dallas, Texas, the Summit introduces a new collaboration model focused on [...]

  The FCC has voted unanimously proposing to bar Chinese and Hong Kong testing labs from certifying electronics for sale in the U.S., expanding an earlier restriction aimed at labs tied to the Chinese government and other national-security risks. The move is meant to reduce the chance that insecure or compromised devices enter the U.S. [...]

  By Eric Pollack, President, ESP Prosearch & David Shiller, Executive Recruiter, ESP Prosearch The following article was originally published in US Lighting Trends. Special thanks to David Gordon and Linda Longo. From our vantage point as executive recruiters in the lighting industry, 2025 saw a pronounced contraction in hiring activity. Organizations adopted a defensive [...]

  On April 1st, I published an article about the furniture industry’s declining imports and exports in 2025 relative to 2024. This likely indicated an overall decline in the furniture market, due to new 2025 US tariffs. I raised the question of whether similar declines occurred in the US lighting industry. After a little research, [...]

  Lighting Manufacturer M&A Transactions in the United States, Canada, and Europe Announcement Seller Country Description Buyer Details January Good Earth Lighting USA Environmental outdoor lighting Feit Electric Press Release February Pharos Controls UK Architectural entertainment lighting ETC Press Release February Nova Flex LED* USA Architectural/tape lighting Environmental Lights Press Release February Lumenture Canada Architectural [...]

  I was recently struck by a pair of articles in Home News Now, about the reduction in furniture imports and exports in 2025 versus 2024. The reductions suggest tariffs are reducing trade flows on both sides of the furniture market: imports fell almost three times more than exports (on a percentage basis), narrowing the [...]