Lighting Industry

Generation Brands Announces an “All for One” Travel Program for Lighting Partner Distributors

Craig DiLouie July 24, 2009

Generation Brands, parent company to lighting brands LBL Lighting, Monte Carlo Fan Company, Murray Feiss, Sea Gull Lighting and Tech Lighting, has announced a destination travel program enabling distributor customers the ability to leverage purchases from all Generation Brands companies.

The program will offer a two-tier qualifier with goal destinations of Sydney, Australia and the Great Barrier Reef or Buenos Aires, Argentina; both trips will take place in 2011.

According to Tracy Bilbrough, President and CEO of Generation Brands, the program was developed to demonstrate appreciation for distributors that stock and support the company’s multiple brands.

For more information, click here.

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