Energy + Environment, Lighting Industry

Voters Angry About Rising Electricity Costs & Consequences

 

Surging electricity prices have shifted voter sentiment in Virginia, New Jersey, and Maine, introducing energy policy as a defining issue in U.S. politics. Electricity rates—up 21 percent in New Jersey and expected to climb substantially in Virginia—are amplifying frustrations among households and small businesses, fueling electoral volatility heading into the gubernatorial elections and shaping debates for the 2026 midterms.

Energy Costs and Political Tension

Structural causes behind the spike in utility bills include: higher demand from data centers, natural gas supply disruptions, electrification, reshoring of manufacturing, and policy setbacks in renewable energy expansion. Both New Jersey and Virginia, previously considered relatively stable energy markets, have faced capacity challenges from the rapid rise of electric vehicles, heating electrification, and regional transmission constraints. These dynamics have intensified public pressure on governors and state regulators over rate approvals and infrastructure investments. In Virginia, Governor Glenn Youngkin has been accused by opponents of prioritizing fossil fuel projects over energy efficiency incentives. Meanwhile, New Jersey’s Democratic administration faces voter anger despite its clean-energy investments, suggesting a political paradox where both pro- and anti-renewable leaders face backlash from high prices.

Broader Energy Policy Effects

Nationally, this regional unrest underscores the mounting political risk of energy affordability in the post-pandemic era. With the Trump administration reducing federal incentives for renewables and dismantling climate programs like Solar for All, states have assumed greater responsibility for stabilizing electricity markets. Grid reliability concerns compound these price hikes—aging infrastructure, extreme heat, and complex interconnection queues have constrained generation supply. Politicians are being forced to balance clean-energy goals with economic relief measures, potentially slowing decarbonization timelines.

Possible Implications for the Lighting Industry

For the lighting industry, this energy price surge carries several implications.

  • Rising retail electricity costs may accelerate demand for energy-efficient lighting retrofits across commercial, manufacturing, and residential sectors as property owners seek cost mitigation.
  • Curtailed state budgets and politically constrained funding for energy programs could hinder rebate availability and delay public-sector upgrades.
  • Manufacturers emphasizing low-power and controls-integrated luminaires could gain advantage as high energy prices renew interest in lifecycle cost savings and demand-responsive systems.
  • Building codes and energy performance standards in states like Virginia and New Jersey could tighten efficiency requirements for buildings to offset grid strain.
  • The increased skepticism toward clean-energy policy might reshape messaging for lighting companies, requiring stronger economic framing—focusing on operational reliability and bill reduction rather than purely sustainability narratives.

Rising power costs are driving both political instability and renewed scrutiny of energy use, including in building technologies and lighting systems. For the lighting industry, these conditions suggest both opportunity and risk: a likely uptick in retrofit-driven demand, tempered by volatile policy and consumer sentiment that could reshape state-level incentives and specification priorities for years to come.

More information is available here.

Image above: Pexels.com.

 

author avatar
David Shiller
David Shiller is the Publisher of LightNOW, and President of Lighting Solution Development, a North American consulting firm providing business development services to advanced lighting manufacturers. The ALA awarded David the Pillar of the Industry Award. David has co-chaired ALA’s Engineering Committee since 2010. David established MaxLite’s OEM component sales into a multi-million dollar division. He invented GU24 lamps while leading ENERGY STAR lighting programs for the US EPA. David has been published in leading lighting publications, including LD+A, enLIGHTenment Magazine, LEDs Magazine, and more.

Events

Hong Kong International Light Fair
ALAN 2025 – Artificial Light At Night Conference 2025
BD|NY
Canada Light Expo
Light + Building
Click For More

Archives

Categories